About:

Who we are. Why we are.

Meet the Founders:

  • Co-Founder

    Qasim Tarin is a seasoned entrepreneur with over 40 years of experience across diverse industries. Originally from Afghanistan, Qasim’s journey embodies resilience, ambition, and the pursuit of excellence. After graduating from University of Telecommunications, he immigrated to the United States to build a new life and turn his dreams into reality.

    With a wealth of knowledge gained through decades of entrepreneurial ventures, Qasim played a pivotal role in co-founding The Herbal Ritual, a company dedicated to holistic wellness and sustainable herbal solutions. Guided by his passion for preserving cultural traditions while embracing modern innovation, Qasim ensures the business reflects a harmonious blend of ancient wisdom and contemporary practices.

    Qasim’s expertise, determination, and commitment to fostering meaningful change have not only shaped his professional journey but have also inspired those around him. His contributions to The Herbal Ritual and beyond highlight his vision of creating solutions that honor both tradition and progress.

  • Co-Founder

    Daian, co-founder of The Herbal Ritual, was immersed in the world of herbal medicine from an early age. Raised in a family that revered herbal remedies for their spiritual and healing properties, she absorbed the sacred practices of her culture, fostering a deep passion for natural wellness. Her father, Qasim Tarin, also a co-owner of The Herbal Ritual, played a vital role in shaping her journey. A steadfast advocate for holistic practices, Qasim not only enriched Daian’s upbringing with his vast knowledge of traditional remedies but also brought entrepreneurial expertise to their shared venture, ensuring that The Herbal Ritual honors its cultural roots while embracing modern innovation.

    Daian's endearing relationship with herbal remedies and their efficacy led to her connection with Symone, driven by their shared alignment in values. Like Symone, Daian's vision intertwines ancestral wisdom with modern science, creating a company dedicated to authentic, sustainable herbal solutions.

    Beyond her role in the company, Daian continues to honor her heritage by integrating ancient healing practices into her daily life. Her journey from childhood immersed in herbal remedies to co-owning a company alongside her father showcases her commitment to sharing the transformative power of nature's gifts with the world.

Those Who Passed The Torch

This would’ve never happened without the founders of Five Flavors Herbs, Ingrid Bauer & Benjamin Zappin. With heartfelt gratitude, we reflect on these two, that with unwavering trust, passed on a profound legacy to us. Their vision and commitment have become the cornerstone of our journey, inspiring us to carry forth this cherished inheritance with honor and dedication. It is with immense joy and a deep sense of responsibility that we embrace the privilege of continuing from their beautiful foundation. As torchbearers, we are excited to nurture and expand upon what they have laid.

Five Flavors Herbs is now operating their business in Nevada County, CA. Customers can now shop online and access their mail order pharmacy.